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Advertising

Target your message to accounts showing interest in your product.

Overview

  • Understanding Demandbase Advertising
  • Planning a Campaign with the Advertising Cloud Playbook
  • Building an Account List for an Advertising Campaign
  • People-Based Advertising
  • Reference: Job Level and Job Function Categorization
  • How Demandbase Targets Accounts Using Domains

See all 8 articles

Set Up an Advertising Campaign

  • Get Started with Self-Serve Advertising
  • Build an Advertising Campaign
  • Best Practices for Budgeting an Advertising Campaign
  • Budget and Schedule an Advertising Campaign
  • Configure Campaign Geotargeting
  • Reference: Directory of Geotargeting Regions and Countries

See all 11 articles

Display Creatives

  • The Creative Library
  • Submitting Ad Creatives to Demandbase
  • Uploading Advertising Creatives with an Excel File
  • Upload Display Creatives
  • Reference: Non-Personalized Ad Specifications
  • Reference: Personalized Ad Specifications

See all 7 articles

Set Up Landing Pages

  • Best Practices for Landing Page Setup
  • Landing Page URL and UTM Parameters
  • Reference: UTM Parameters to Use in Landing Page URLs

Advertising Campaign Results

  • Campaign Reporting on the Advertising Dashboard
  • View Ad Campaign Results
  • Analyze People-Based Advertising Campaign Results
  • Include or Exclude Web Pages in Campaign Reporting
  • Measuring the Results of an Advertising Campaign
  • Set Up Campaign Insights for a Published Campaign

See all 9 articles

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