Manage Campaign Labels

  • Updated

In Demandbase Advertising, campaign labels help you organize, filter, and report on your campaigns more effectively. Labels act as metadata that you can apply to campaigns to group them in meaningful ways. For example, by business unit, product line, or quarter.

Once applied, labels can be used with the baseline filter at the top of the Campaigns dashboard, making it quick and easy to locate the campaigns you need.
Tip: Campaign labels are public and available to all Demandbase Advertising users.

You can manage labels from the following areas in Demandbase:

  • Campaign Builder: Step 1: Campaign Basics
  • Advertising > Campaigns > Campaign table.
  • Advertising > 3rd Party Campaigns > Campaign table.

Prerequisites

You must have access to Demandbase Advertising.

Steps

  1. From the left navigation bar, go to Advertising.png Advertising to open the Campaigns dashboard.
  2. Scroll down to the Campaigns table.
  3. Hover over the Campaign Name and click the plus icon that appears.
    Add Labels.png
  4. In the window that opens, do the following:
    • To apply an existing label, select it from the field or click one of the common labels shown.
    • To create and apply a new label, enter the name in the field and click Create.
    • To remove an applied label, click the x next to the label name in the field.
  5. Click Update.
    Campaign Labels.png

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