Folloze helps marketers scale content delivery across every touchpoint by surfacing the right content at the right time and reducing friction in the customer journey. With this integration, you can use Demandbase One account data to create personalized content experiences at scale.
With the Demandbase-Folloze integration, you can:
- Personalize landing pages using account attributes like company name, industry, and geography.
- Build nurture sequences and align with sales based on content engagement.
- Enhance outbound sales efforts by sharing curated content experiences instead of multiple attachments.
Prerequisites/Preparation
- You must have a license for Folloze.
- You must have a license for Demandbase Personalization.
- You must have Admin permissions in Demandbase.
Steps
- Use Demandbase Account Connector to set up the Folloze integration. See Set Up Demandbase to Send Data to an Integration: Account Connector.
- Follow the Folloze documentation to complete the setup. If you encounter issues, contact your Folloze CSM.