Integrate Facebook (Meta) with Demandbase

The Facebook integration lets you add Facebook (Meta) as a destination for your Audiences. After you configure the integration, you can create person-based Audiences for use with Facebook.

Prerequisites for the Facebook (Meta) Integration

• You must add LiveRamp as a partner in Facebook (Meta). See LiveRamp’s article Steps to Add LiveRamp as a Partner in Facebook.
  Important: You do not need an agreement or account with LiveRamp. 
• In Demandbase, you must have Edit permission for Settings > Integrated Systems > Integrations.

Configure the Facebook (Meta) Integration

1. From the left navigation bar, go to Settings > Integrated Systems > Integrations.
2. Click New Integration and select Facebook.

3. Enter the following information:

   Field	Description
   Connection Name	Name of the integration. Use the name to distinguish between multiple Facebook (Meta) integrations in Demandbase. Important: Do not use spaces. For example, enter Connection_name.
   Facebook Ad Account ID	Numeric Facebook (Meta) Ad Account ID.
   Company Name	Your company name.
   Integration Name	Name that appears with the Audience name in Facebook (Meta).

4. Click Save.

Outcome of the Facebook (Meta) Integration

After you save the integration, you can add Facebook (Meta) as a destination for your Audiences.