When you make significant changes to your Journey Stage definitions, you can request a journey history rebuild to recalculate historical Journey Stage data using the updated definitions.
The rebuild permanently deletes existing Journey Stage history and regenerates it based on the updated definitions. This helps align historical account progression data with your new Journey Funnel.
Important: A journey history rebuild is irreversible and resource-intensive. Contact Demandbase Support to request a rebuild.
When to Request a Journey History Rebuild
Request a journey history rebuild only after a complete Journey Funnel overhaul or significant changes to your Journey Stage definitions.
Minor changes to Journey Stage definitions typically do not require a rebuild.
How a Journey History Rebuild Affects Historical Data
A journey history rebuild affects historical data differently depending on whether the fields used in your Journey Stage definitions include timestamps.
Field Type |
Impact on Historical Data |
|---|---|
| Fields with historical timestamps | Demandbase can use historical dates, such as activity dates, to recalculate Journey Stage progression more accurately. |
| Fields without historical timestamps | Demandbase cannot reconstruct historical values for fields such as Salesforce fields and Pipeline Predict Scores. Historical Journey Stage data based on these fields may be inaccurate after the rebuild. |
For example, if a Journey Stage uses the Salesforce Is Customer field, the rebuild cannot determine when an account originally became a customer because the field does not provide historical values.
Important:
- The rebuild permanently deletes existing Journey Stage history and cannot be undone.
- Historical Journey Stage data based on fields without timestamps cannot be accurately reconstructed.
- Review your Journey Stage definitions and their underlying fields before requesting a rebuild.