Edit and Manage Campaigns

  • Updated

You can edit, manage, pause or end, view settings, and view the change history of a campaign. The permissions to edit or manage a campaign depend on the campaign status.


Edit Campaigns in Campaign Builder

The following table shows the settings you can edit in draft and published campaigns. 

Setting Draft Campaign Published Campaign
Account List ✓

While you cannot swap out the Account List itself, you can update the records within the existing list. See Step 1: Campaign Basics

Edits may take up to 24 hours to process

Ad Groups (add or remove creatives)  ✓ ✓
Intent Keyword Set ✓

While you cannot swap out the Intent Keyword Set itself, you can update the keywords within the existing Keyword Set. See Step 1: Campaign Basics

Edits may take up to 24 hours to process

Budget (increase or decrease the budget)  ✓ New budget can’t be below what has already been delivered. 
Campaign name (rename the campaign)  ✓ ✓
Flight Dates (change the campaign start and end date) ✓ You can only change the end date
Outcome (change the outcome strategy)  ✓ ✓
Buying Groups ✓ ✓
Contacts you already know ✓

While you cannot swap out the People List itself, you can update the records within the existing list. See Step 1: Campaign Basics

Edits may take up to 24 hours to process

Job level/function ✓ ✓
Watchers (add or remove users from weekly campaign insight emails)  ✓ ✓
Journey Targeting ✓

While you cannot swap out the Journey Funnel itself, you can update the stages within the existing Journey Targeting areas and funnel. See Step 2: Journey Targeting

Edits may take up to 24 hours to process


Manage Campaigns in Campaign Builder

The following table shows the options you can manage in draft and published campaigns. 

Option Draft Campaign Published Campaign
Archive campaign (archive the campaign)    x
Delete campaign (delete the campaign draft)  x  
Duplicate campaign (create a draft copy with the campaign configurations carried over) x x
Pause campaign (pause the campaign)    x
Restart campaign (restart the campaign)    x
Unarchive campaign (unarchive the campaign)    x


Prerequisite to Edit and Manage Campaigns in Campaign Builder

You must have access to Demandbase Advertising.


Edit Campaigns in Campaign Builder

  1. From the left navigation bar, go to 2072d327-78ef-4e8d-afd8-47e5cb04f997 Advertising.  
  2. On the Campaigns page, scroll down to the Campaigns table.
  3. Hover over a campaign name, click the gear icon that appears, and select Edit.
  4. Click Edit Campaign.
  5. Make edits.
  6. Go to Step 5: Review and Publish tab and click Publish Campaign.

Manage Campaigns in Campaign Builder

  1. From the left navigation bar, go to 2072d327-78ef-4e8d-afd8-47e5cb04f997 Advertising > Campaigns.
  2. On the Campaigns page, scroll down to the Campaigns table.
  3. Hover over a campaign name and click the gear icon that appears. Select one of the following options from the drop-down: 
    Important: The options to manage a campaign depends on the campaign status.
    • Edit
    • Duplicate
    • Restart
    • End
    • Delete
    • Archive

Pause or End Campaigns in Campaign Builder

  1. From the left navigation bar, go to 2072d327-78ef-4e8d-afd8-47e5cb04f997 Advertising > Campaigns.
  2. On the Campaigns page, scroll down to the Campaigns table.
  3. Select the checkboxes next to the desired campaigns. 
    Important: You can pause or end up to 20 campaigns at a time.
  4. Click Take Action and select Pause Campaign or End Campaign.

Manage Campaigns from Campaign Settings

  1. From the left navigation bar, go to 2072d327-78ef-4e8d-afd8-47e5cb04f997 Advertising > Campaigns.
  2. On the Campaigns page, scroll down to the Campaigns table.
  3. Hover over a campaign name, click the gear icon that appears, and select Settings.
  4. From the right Campaign settings pane that opens, click on a setting name to go to the campaign settings section. 

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