A cookie is a text file with small pieces of data that are unique to each computer and enable us to identify it on a computer network. Our Demandbase tag enables us to read it. We follow strict guidelines to make sure they are used respectfully.
Demandbase is a member of the Digital Advertising Alliance & European Interactive Digital Advertising Alliance, which is an organization responsible for enacting key aspects of the self-regulatory initiative for Online Behavioral Advertising (OBA) across the United States & Europe.
We encourage you to participate in DAA & EDAA self-regulatory compliance by informing your site visitors of your company’s cookie policy and allowing them to “Opt Out” of cookie-tracking if they want to.