The Twitter integration allows you to add Twitter Ads as a destination for your Audiences. After you set up the integration, you can create person-based Audiences to use with Twitter Ads.
Prerequisites for the Twitter Integration
In Demandbase, you must have Edit permission for Settings > Integrated Systems > Integrations.
Configure the Twitter Integration
- From the left navigation bar, go to
Settings > Integrated Systems > Integrations.
- Click New Integration and select Twitter.
- Click Login with Twitter.
- Enter your Twitter credentials and click Sign In.
-
Enter the following:
Field
Description
Connection Name Name of the integration. Use the name to distinguish between multiple Twitter integrations in Demandbase.
Important: Do not use spaces. For example, enter
Connection_name.Account ID Twitter account ID. Days Audiences are Actionable Number of days the Audiences are active.
Tip: By default, Audiences are active for 180 days.
- Click Save.
Outcome of the Twitter Integration
After you save the integration, you can add Twitter Ads as a Destination for your Audiences.