The Facebook integration allows you to add Facebook as a destination for your Audiences. After setting up the integration, you can create person-based Audiences to use with Facebook.
Prerequisites
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You must add LiveRamp as a partner in Facebook. See LiveRamp’s article Steps to Add LiveRamp as a Partner in Facebook.
Important: You do not need an agreement or account/login with LiveRamp. - In Demandbase Permissions, you must have Edit rights for Settings > Integrated Systems > Integrations.
Steps
- From the left navigation bar, go to
Settings > Integrated Systems > Integrations.
- Click New Integration and select Facebook.
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Enter the following:
Important: Don’t use spaces. For example, enter CompanyInc or Integration_Name.- Connection name: Name for the integration. In Demandbase, you can use the name to distinguish between multiple integrations with Facebook.
- Facebook Ad Account ID: Numeric Facebook Ad Account ID.
- Company Name: Your company name.
- Integration Name: Name of the integration as you want it to appear alongside the Audience name in Facebook.
- Click Save.
Outcome
Add Facebook as a destination for your Audiences.