When you integrate LinkedIn and Demandbase, an access token is generated for Demandbase to access your LinkedIn ad account. This is how we are able to create, manage, and update your audiences.
A LinkedIn access token is good for 1 year. After 1 year has passed, if you do not reauthenticate your LinkedIn integration, your access token will expire and your integration will not work.
You are notified in advance as your access token approaches its expiration date. We will send you notifications 1 month, 3 weeks, 2 weeks, and 1 day before your access token expires. If you still do not reauthenticate, you will get a notification every day until you reauthenticate to generate a new access token.
Important: LinkedIn ad accounts cannot currently be reauthenticated using the process used for other ad networks. You must delete and add the LinkedIn ad account again. The audiences added for the LinkedIn ad account continue to be available after you delete and add the ad account. See Manage Ad Accounts.
Tip: When your LinkedIn access token expires, you'll see a expiration notice next to the LinkedIn integration in Settings > Integrated Systems > Integrations > LinkedIn.