Click the links below to learn more about using Demandbase Classic.
Demandbase Classic Video Library
- Audiences Overview
- ABM Analytics Overview
- How to Create a Net New Audience
- How to Create a Web Personalization Experience
- How to Create Dynamic Audience Segments
- How to Create a Profile
- How to Use Filters
- Self-Serve Targeting Overview
- Site Analytics Overview
- Targeting Performance Dashboard Overview
- Targeting Solution Overview
ABM Analytics
- Get Started with ABM Analytics
- Monitor the Health of Your ABM Strategy
- Take Action Using Account-Based Data
- Showcase the ROI of Your ABM Program
- Use the Analytics Playbook to Execute an ABM Analytics Strategy and Report the ROI of Your Marketing Program
ABM Education
ABM Platform Solution
- Get Started Identifying Your Target Accounts
- Best Practices for Applying Audience Filters to Take Action
- Create and Use Audience Segments
- Find New Accounts that Aren't Yet in Your CRM
- Use Filters and Account Selection to See Which Accounts are Ready to Buy
- View and Interpret Data for Your Audiences in the ABM Platform
- ABM Platform Reference
Conversion Solution
- Get Started Converting Your Target Accounts
- Adjust Your Conversion Insights
- Help Your Sales Team Prioritize which Accounts to Focus On
- Use the ABM for Sales Playbook to prioritize and personalize your outreach to your target accounts
- Conversion Reference
Engagement Solution
- Get Started with Engaging Your Accounts
- Create Website Personalization Strategy for Target Accounts
- Increase Engagement with Tailored Content Recommendations
- Accelerate Conversions with Forms
- Use the Engagement Playbook to Plan and Implement Your Engagement Strategy
- Engagement Reference
Get Started with Self-Serve Targeting
- Self-Serve Targeting Getting Started Checklist
- Plan Your Ad Campaign with the Targeting Playbook
- Build Your Ad Campaign
- Manage/Update Your Ad Campaign
- Measure the Results of Your Ad Campaign
- Self-Serve Targeting Reference
Site Analytics
Targeting Solution
- Get Started with Attracting the Right Accounts
- Build an Audience for Your Ad Campaign
- Targeting Reference