Demandbase CSMs and Ad Ops managers are carefully monitoring your campaigns for overall health, delivery, and performance. That includes making sure they are pacing toward your contracted budget, and taking measures to address campaigns that are under-pacing.
Articles in this section
- Creative Validator vs. Valid Traffic on my landing page.
- Self-Serve Targeting FAQs
- Campaign Insights FAQs
- Can I define my own intent topics?
- Can we add / remove whitelist sites for a particular campaign?
- Does Demandbase deliver only to my buying committee? Or also to others within the company? Or: Does Demandbase only deliver impressions to the high-intent cookies?
- Does Demandbase use frequency caps? Can we cap by user? By company? How do you distribute budget by company?
- How does Demandbase target companies and buying committees?
- How much budget should I use per target account?
- How will I know if I will hit my budget by the end of the campaign?