Below are articles that help you work with third-party analytics tools.
Google Analytics
- Add a Tracker Name in GTM
- Attribute Selection Using Google Analytics Connector
- Audience None Report
- Check the Number of Google Analytics Properties on Your Page
- Custom Variables Reporting (Classic Google Analytics)
- Google Analytics Basic Reporting Guide
- Google Analytics - Attributes
- Confirm Demandbase Data Flow
- Custom Reporting with Demandbase
- Custom Dimensions
- Using Tracker Names
- Sample Report 1: Visitor Composition
- Sample Report 2: Top Companies
- Sample Report 3: Content Engagement
Adobe Analytics
- Adobe Analytics Basic Reporting Guide
- Add Additional Dimensions to New eVar
- Attribute Selection Using Adobe Analytics Connector
- Deploy Adobe Connector via Adobe Dynamic Tag Manager (DTM)
- Quantifying Data Coverage (Adobe Analytics)
- Testing and Troubleshooting Adobe Custom Data Connector (CDC)
- V2 to V3 Migration Guide