Demandbase Rebrand FAQs

  • Updated

Welcome to the New Demandbase One

A Fresh Look, Powerful Updates. Here’s What’s Changed.

With our platform rebrand, we’ve made some exciting updates—including new product names—to better match our enhanced features and functionality. These updates are designed to make your experience smoother, faster, and more intuitive. While you might notice some differences when logging in, don’t worry—everything you know and love is still here, just with a refreshed look and feel.

Why the Changes?

Our goal is to make it easier for your teams to find what they need and take action quickly. The updated product names are part of this effort, providing better alignment with our platform’s new capabilities while simplifying your navigation.

Explore What’s New

We’ve put together this cheat sheet to help you navigate these updates and make the transition seamless. You’ll find the new product names alongside the original ones, so you can jump right in without missing a beat.

When you go to log in to Demandbase One from www.demandbase.com, you’ll see new nomenclature for product names as follows:

  • ABX and Advertising → Demandbase One - Marketing
  • Sales Intelligence → Demandbase One - Sales 

When you visit the following pages, you’ll see that we now refer to our products under their new respective names:

*Advertising and Data remain unchanged.

 

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