Demandbase allows you to provide custom return values for these select attributes in order to meet your business needs.
Customizing Industry and Sub Industry Values
Industry customizations are a very popular option for many companies. Demandbase uses SIC codes (http://en.wikipedia.org/wiki/Standard_Industrial_Classification) to map industries to companies.
Customizing Employee Range and Revenue Range Values
Demandbase can cater to your company's definitions of company sizes. For example, some might consider a company with 100 employees a "Small Business" while to others, this would be a "Mid-Market". The default values for these ranges are listed below.
|1||999999||$1 - $1M|
|1000000||4999999||$1M - $5M|
|5000000||9999999<||$5M - $10M|
|10000000||24999999||$10M - $25M|
|25000000||49999999||$25M - $50M|
|50000000||99999999||$50M - $100M|
|100000000||249999999||$100M - $250M|
|250000000||499999999||$250M - $500M|
|500000000||999999999||$500M - $1B|
|1000000000||2499999999||$1B - $2.5B|
|2500000000||4999999999||$2.5B - $5B|
Customizing Account Watch Values
Account Watch values are company-specific attributes that you have full control over. For more information, see Account Watch Overview.